Aadhar Aawas

Aadhar Aawas – Home Loan Mela : 

Aadhar Aawas Mela focus is on affordable housing & showcase over 100 plus units in the price range of INR. 5-20 Lakh. Aadhar Mela has also arranged for free legal & technical counselling sessions for customers to guide them with respect to legal and technical aspects of their property.

Conducted in 6 Cities promoting Budget & low-cost property & finance. 2 Days Mela with Logistics, Media, PR, Response Management.

Customer Response Generation Awareness was conducted with combination of ATL+BTL, city Level & Venue branding generating massive footfall, Hot leads for both Real Estate & Finance Companies.

Focus Locations were Tier 2 Cities of Jabalpur, Bhopal, Virar, Surat, Morbi & Pithampur.


Promoting budget, low-cost property and finance.

  • Strategy

    Home Loan Mela

  • Client

    Aadhar Aawas

  • Project